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Specials

Trek Waterloo T-Shirt
$15.99 - $24.99 $24.99 Up To 36% Savings
A hometown to be proud of Trek has been making bikes by hand in Waterloo, WI, since 1976. They were born in a barn, and they're proud of it.  Whether you ride a Trek or not, we all appreciate humble beginnings that lead to dedicated craftsmanship and a passion for giving back. - Super-comfortable tri blend material (50% polyester, 25% cotton, 25% rayon) - Perfect when paired with jeans, shorts, and a good time - Fits and feels like your favorite worn tee, right out of the box - Semi-fitted for a 'just right' look that's not-too-baggy and not-too-tight - Made in Central America (Honduras, Nicaragua)
Trek Waterloo Women's T-shirt
$15.99 - $24.99 $24.99 Up To 36% Savings
Let the good times flow When riders talk about a trail, a bike, or a lifestyle, "flow" is always a good thing. When designing this shirt, it was only natural that we started with flow. It provides the full-on flow that riders crave with a cut that fits perfectly every time. Key features - Super-comfortable tri blend material (50% polyester, 25% cotton, 25% rayon) - Perfect when paired with jeans, shorts, and a good time - Fits and feels like your favorite worn tee right out of the box - Fitted and flowy in the right places for full movement - Made in Central America (Honduras Nicaragua)
Sportful Trek-Segafredo Pro Race Sock
$9.99 $14.99 33% Savings
If you're going toe-to-toe with the world's greatest, you had better bring the right socks. Professional racers spend more time on the pedals than anyone, and their feedback built this perfect sock with cushioning in critical places, moisture-wicking fabric, and construction tough enough to stand up to the professional peloton. Official team apparel made by Sportful with the Trek-Segafredo team logo proudly displayed. Key features - Made by Sportful - Meryl Skinlife bacteriostatic yarns - Compression cuff and midfoot band - 4.5" (12 cm) cuff height - Fiber Content: 82% Polyamide / 18% Elastane
Sportful Trek-Segafredo Women's Polo
$24.99 $59.99 58% Savings
Casual comfort, refined style Even on off days, the pros keep it professional. Follow suit in the Trek-Segafredo Polo. Official team apparel made by Sportful with the Trek-Segafredo team logo proudly displayed. Key features - Made by Sportful - Poly/cotton blend for superior next-to-skin comfort - Fiber Content: 98% Cotton / 2% Elastane
Serfas Thunderbolt Headlight
$35.00 - $40.00 $40.00 Up To 13% Savings
Serfas' Thunderbolt Headlight delivers 90 lumens in an extremely versatile, USB-rechargeable package. Attach the water-resistant silicone body nearly anywhere on your bike, and use the high, low, or two flash modes to make sure cars, cyclists and pedestrians can see you at night. At just 50 grams, you won't even notice it's on your bike — but others will!
Electra All You Need Boyfriend T-Shirt - Women's
$5.99 $35.99 83% Savings
Because you can't always be riding, show your Electra spirit with apparel influenced by the Electra bicycle collection. Their All You Need Boyfriend T-Shirt is the perfect top when you aren't sure where you'll end up. - Relaxed flattering fit - 100% Cotton
Electra Amsterdam Fashion 7i Ladies'
$849.99 $999.99 15% Savings
Like the perfect find in a boutique, Amsterdam® Fashion bikes bring something distinctively sophisticated and unique to cycling. Their charm is evident in the meticulously detailed designs that let you ride without a care. It looks like a runway piece. It rides like your favorite pair of jeans. It’s all artfully coordinated with the colorful rims and matching bell. Finally, the headlight lets you strut your stuff day and night.
Electra Basket Band
$2.99 $14.99 80% Savings
Add some colorful flair and a zippered pocket to your wicker basket (sold separately) with Electra's Basket Band.
Electra Beanie
$8.99 $27.99 68% Savings
Stay warm and look good doing it with Electra's Beanie. The lightweight acrylic material holds in heat and is easy to wash. - One size fits most
Electra Bear T-Shirt
$5.99 $35.99 83% Savings
When someone asks for the shirt off your back, say no. Electra's Bear T-Shirt proudly gives a shout-out to their California roots. - Reflective woven Electra label on bottom hem - 100% Cotton - Relaxed fit
Electra Bubble Valve Caps Night Owl
$0.99 $6.99 86% Savings
Electra's Bubble Valve Caps are perfect for anyone who wants to customize their sweet ride down to the last detail. Simply screw onto any Schrader valve, step back and admire your awesome wheels.
Electra Cali Boyfriend T-Shirt - Women's
$5.99 $35.99 83% Savings
Because you can't always be riding, show your Electra spirit with apparel influenced by the Electra bicycle collection. Their Cali Boyfriend T-Shirt gives a hip nod to their California roots. - Relaxed flattering fit - 100% Cotton
Electra Candy Grips
$11.99 $19.99 40% Savings
With their bright colors and stitched details, Electra's Candy Grips will make any bike look simply delicious. And, they're comfortable enough to meet the demands of any outing.
Electra Cruiser 1 Ladies'
$249.99 - $269.99 $274.99 Up To 2% Savings
Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars. - Classic steel frame - Single-speed w/coaster brake - Alloy rims - Stainless steel spokes - 26”x 2.125 ” classic knobby tires
Electra Cruiser Handlebar Mirror
$9.99 - $19.99 $19.99 Up To 50% Savings
Add a touch of cool to your bike while increasing your riding safety. - Designed for our Fashion, Attitude, and Classic Cruiser collections - Can be adjusted for use on right or left-hand side of handlebars - 10 cm wide x 6 cm tall x 10 cm long arm
Electra Cruiser Lux Fat Tire 1 Ladies
$399.99 $549.99 27% Savings
Here’s the skinny...you’re not riding one of these to fly under the radar. You’re riding it because it looks gnarly and rides smooth. Introducing the new Cruiser Lux Fat Tire. The fatty 26”x 3.5” tires, super wide rims and 12 gauge spokes practically float over softer surfaces with maximum stability. Meanwhile the disc brakes keep all that awesome under control. - Lightweight 6061-T6 aluminum frame - Single-speed w/coaster brake - Front mechanical disc brake - Alloy crank and sealed bearing cartridge bottom bracket - Custom extra-wide alloy rims w/12-gauge stainless steel spokes - 26”x 3.5” Electra Fat Tires
Electra Fin Pedal Pusher Ladies Short
$19.99 - $29.99 $69.99 Up To 57% Savings
Ride. Swim. Run. Relax. - 88% Nylon / 12% Spandex - 4-way stretch and quick dry material - 2 front mesh pockets - Rear zippered mesh pocket (can fit iPhone 6+)
Electra Fin Shorts - Women's
$19.99 $49.99 60% Savings
Look good and feel good in Electra's Fin Shorts. Their easy-going style dries quickly and stays comfortable all day long. - 88% Nylon / 12% Spandex - 4-way stretch - Quick dry material - 2 front mesh pockets - Rear zippered mesh pocket (fits iPhone 6+)
Electra Flexfit Cap
$8.99 $25.99 65% Savings
Step up your head game with Electra's clean-looking Flexfit Cap. Two flexfit sizes cover most domes with cranium-snuggling comfort and a pro look to keep your rep intact.
Electra Linear Mesh Basket
$39.99 - $49.99 $49.99 Up To 20% Savings
Free your hands up for steering and stuff. - Mounts directly to the headset of your bicycle - Perfect fit for the Electra basket totes - Multiple color options available - Proprietary design by Electra - Maximum Load Capacity: up to 22 LBS or 10 KG - 38 W x 28 L x 24 H cm (Outside Diameter) - Designed to fit most 24", 26" and 700c wheel Electra models - Includes mounting brackets for bikes with either a 1" or 1 1/8" Headset
Electra Nothing Official T-Shirt
$5.99 $35.99 83% Savings
When someone asks for the shirt off your back, say no. Electra's Nothing Official T-Shirt is as noncommittal as you are on your day off. - Reflective woven Electra label on bottom hem - 100% Cotton - Relaxed fit
Electra Rose Boyfriend T-Shirt - Women's
$5.99 $35.99 83% Savings
Because you can't always be riding, show your Electra spirit with apparel influenced by the Electra bicycle collection. Their Townie Boyfriend T-Shirt will make you smile on a cloudy day. - Relaxed flattering fit - 90% Cotton / 10% Polyester
Electra Super Moto 8i
$849.99 $909.99 7% Savings
Remember when your biggest worry was getting home before the streetlights came on? The Super Moto does. We’ve taken our beach cruiser and added a touch of old school BMX and new school off-road to give you the ultimate play bike. You’re not exactly going to be joining the race circuit on it, but you’ll definitely be popping some sick wheelies and hopping every curb in sight on Schwalbe Super Moto X tires. Go ahead and lay down a little rubber if you want to. Available in a new 8-speed internal gear option.
Electra Ticino 20D
$1,099.99 $1,599.99 31% Savings
No expense spared, no detail overlooked on our flagship Ticino 20D. Handcrafted, butted 6061 aluminum frame. Classic hand-brazed, tapered, butted chromoly, double-chromed investment crown fork. Enduring reverse-hinged brake levers and exclusive wrapped grips. Wide-range Shimano Tiagra 20-speed gearing and Rapidfire trigger shifters, lightweight polished alloy rear carrier, Japanese Panaracer Pasela 35c skinwall tires and a host of vintage touches – normally you’d be placed on a waiting list for a handmade bike like this. - Butted 6061 aluminum frameset - Traditional hand-brazed, investment-cast crown, tapered-leg chromoly fork - Shimano 20-speed Tiagra drivetrain - Shimano Tiagra Rapidfire shifters - Ticino forged alloy compact double 50/39t crankset - Tektro cantilever brakes - Ticino Five Star high flange 32h hubset - Electra Elite high-polished double-wall alloy rims w/stainless eyelets - Panaracer Pasela aramid folding bead 700 x 35c tires - Ticino dual-density saddle - Ticino alloy touring pedals - Hand-brazed chromoly quill stem - Hammered alloy fenders - Alloy rear carrier
Electra Ticino 7D
$499.99 $649.99 23% Savings
Great for everyday transportation and light touring, the Ticino® picks up where bike builders of the 40s and 50s left off, giving it a true handcrafted feel not found in many of today’s cookie-cutter bikes. Named for an Italian influenced area of Switzerland, Ticino’s design aesthetic, craftsmanship and frame integrity are inspired by the vintage bikes once ridden throughout the region. The retro-inspired hubs, cranksets, chainrings, handlebars, forks, pedals and hammered-finish alloy fenders show classic craftsmanship. But this thing is far from a relic. When it comes to performance, the Ticino is decked with modern components custom-manufactured by Electra. But it’s more than just a pretty face. The Ticino sports fast-rolling 700c wheels and a lightweight frame, for a fine-tuned, smooth gliding ride. Love is in the details, and after one look at the Ticino you’ll be ready for a serious commitment. - 6061-T6 aluminum frameset - Investment-cast crown, tapered-leg, steel fork - Shimano 7-speed Altus drivetrain - Shimano TX50 thumb shifter plus - Forged alloy crankset w/42t chainring dual guards - Shimano cantilever brakes - 32h low flange alloy hubset - Double-wall alloy rims - 700 x 35c tires - Ticino dual-density saddle - Hammered alloy fenders
Electra Ticino 8D
$629.99 $929.99 32% Savings
Great for everyday transportation and light touring, the Ticino® picks up where bike builders of the 40s and 50s left off, giving it a true handcrafted feel not found in many of today’s cookie-cutter bikes. Named for an Italian influenced area of Switzerland, Ticino’s design aesthetic, craftsmanship and frame integrity are inspired by the vintage bikes once ridden throughout the region. The retro-inspired hubs, cranksets, chainrings, handlebars, forks, pedals and hammered-finish alloy fenders show classic craftsmanship. But this thing is far from a relic. When it comes to performance, the Ticino is decked with modern components custom-manufactured by Electra. But it’s more than just a pretty face. The Ticino sports fast-rolling 700c wheels and a lightweight frame, for a fine-tuned, smooth gliding ride. Love is in the details, and after one look at the Ticino you’ll be ready for a serious commitment. - Butted 6061 aluminum frameset - Investment-cast crown, tapered-leg, butted chromoly fork - Shimano 8-speed Claris drivetrain - Shimano Acera rapidfire shifter - Forged alloy crankset w/42t alloy chainring dual guards - Tektro cantilever brakes - 32h low flange hubset - Electra Elite double-wall alloy rims - 700 x 35c tires - Ticino dual-density saddle - Ticino touring pedals - Hammered alloy fenders
Electra Trucker Cap
$8.99 $23.99 63% Savings
Don't be the last kid on your block to rock Electra's stylish Trucker Cap. It's well-ventilated for your comfort and looks cool when it's hot. What else could you ask from a hat? - One size fits most
Electra V-Neck Ladies T-Shirt
$5.99 $35.99 83% Savings
Your not so basic T-shirt. - 100% Cotton - Reflective logo label - Comfortable V-neck style - Authentic Electra graphics
Electra Valve Caps
$0.99 - $6.99 $6.99 Up To 86% Savings
The crowning touch for any cruiser wheel. - Decorative valve covers screw onto valve stem - Designed for standard Schrader valves only - Set of two, one for each wheel
Electra Waffle Beanie
$8.99 $25.99 65% Savings
Keep your head warm, and look good doing it, with Electra's Waffle Beanie. The lightweight acrylic material holds in heat and is easy to wash. And, the beanie is reversible for extra style options. - One size fits most